{"product_id":"thickening-balm","title":"Thickening Balm","description":"\u003ch3\u003eICONIC LIFT\u003c\/h3\u003e\n\u003cp\u003e\u003cstrong\u003eDefy gravity. results that last up to three days.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eYou asked for lasting body that feels intentional, not stiff, sticky, or fleeting.\u003cbr\u003eWe listened.\u003c\/p\u003e\n\u003cp\u003eIconic Lift is a modern thickening balm designed to elevate hair at the root and through the lengths with touchable lift, shape memory, and weightless control that holds its presence for up to three days.\u003c\/p\u003e\n\u003cp\u003eThickening Balm is not your typical styling product, it's a medium viscosity prep formula designed for fine or lifeless strands, providing lift, lasting structure, and shape retention. This clear, protein-free balm delivers flexible fullness and heat-activated memory, ensuring your style lasts without ever feeling stiff or heavy.\u003c\/p\u003e\n\u003cp\u003eInfused with hydrating lipids and moisture binding ingredients like Plant-Derived HEC Volumizing Fiber, this formula creates a soft, supportive foundation for enhanced volume and body. It features light-reflective Mica to enhance radiance for a luminous finish. Expect a natural glow, subtle grit for support, and a beautifully sustained style, perfect for elevating everyday hair into something undeniably golden.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWho’s it for? \u003c\/strong\u003e Those seeking volume and visible thickness\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhen to use it: \u003c\/strong\u003e For best results apply this on towel dried hair after your leave-in conditioner. Heat protectant can be applied afterwards\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFree Of’s: \u003c\/strong\u003e Vegan and free of gluten, sulfates, parabens, DMDMh, phthalates, cruelty  \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eBuilds soft structure and fullness in fine, limp, or lifeless hair\u003c\/li\u003e\n\u003cli\u003eAdds flexible grip and texture memory for heat styling longevity\u003c\/li\u003e\n\u003cli\u003eEnhances radiance with light-reflective mica for a luminous blowout finish\u003c\/li\u003e\n\u003cli\u003eCreates a supportive foundation under smoothing creams, serums, or additional styling products\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Goldie Locks Salon Professional®","offers":[{"title":"Retail 5 fl oz","offer_id":47242615881964,"sku":"3600","price":21.0,"currency_code":"USD","in_stock":true},{"title":"12 Case Pack","offer_id":47242615914732,"sku":"3600-12","price":210.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0642\/3543\/8316\/files\/Retail_Thickening_PDP.webp?v=1770406635","url":"https:\/\/pro.goldielocks.com\/products\/thickening-balm","provider":"Goldie Locks Salon Professional®","version":"1.0","type":"link"}